Strength Comes From the Body, Mind and Soul

The Culture Pivot

I’m Jasmine Ray, an entrepreneur, author, and wellness advocate passionate about helping people achieve success in every area of their lives. Through The Culture Pivot, we want to build a community that where nourishment becomes a lifestyle.

At The Culture Pivot, we believe that the path to a healthier life begins with reconnecting to the natural ingredients that have supported human vitality for generations. Our mission is simple: to provide pure, powerful, and culturally rooted wellness solutions that help your body function at its highest level.

The Culture Pivot was born from a desire to shift how we care for our bodies—away from processed quick fixes and back toward nature’s original solutions. We started with one of the most nutrient-dense superfoods on the planet: Sea Moss. Today, we offer high-quality sea moss and a growing collection of edible wellness products that support immunity, digestion, energy, and overall balance.

“The Culture Pivot isn’t just a wellness brand—it's a movement. We’re here to help you pivot toward a healthier, more intentional lifestyle, supported by foods that boost the body naturally and effectively.”

— Jasmine Ray, Founder